Download your 2024-25 recruitment toolkit today

22 September 2023

Education agent discussing toolkit documents with team

Introducing your recruitment materials for 2024-25. Our new brochures, exhibition flyers, banners and more are available to download now – providing everything you need to counsel students, all in one place.   

UK program updates 

  • INTO University of Exeter has launched a brand-new iCAS International Foundation program leading to an undergraduate degree in computer or data science, with applications open from October 2023 and the first intake in January 2024. 

  • INTO University of Stirling now offers a 1 or 2-term Pre-Master's option. In addition to INTO Stirling's existing Pre-Master's programs, these new options focus on English language development and research or study skills 

  • Don’t forget INTO Newcastle University are offering iCAS 3-year BEng degrees in civil, mechanical and electrical and electronic engineering, which combine an International Year One equivalent preparation year with an undergraduate degree.  

Introducing INTO Lancaster University

We are proud to announce our new partnership with Lancaster University, a world top 125 (QS World University Rankings 2024) and UK top 10 (The Complete University Guide 2024) university.

Students will live and study on Lancaster’s extensive campus, which offers a safe and vibrant town-like environment where they’ll feel at home from the moment they arrive. 

INTO Lancaster will offer International Foundation and Pre-Master's pathway programs leading to a wide range of subjects at Lancaster University.

Download the INTO Lancaster University toolkit now

Changes to INTO London’s branding

Following the successful relaunch and the growth seen this September, INTO London has reviewed its operations, branding and presence across digital channels and have decided to consolidate our courses into two separate provisions.

INTO London now encompasses two distinct offerings: INTO London STEM, Medicine and Health Professions and INTO London Business, Arts and Social Sciences – both based at our central London center 

The Centre’s official name will change to INTO London. Underneath the INTO London brand, our courses will be consolidated into two separate provisions:

From November 2023, students will apply, contract, and register with the relevant company, depending on their programme, but they will be taught and supported in the same way they are today. More information will be circulated over the coming weeks.

Programme development at INTO UEA

INTO UEA is currently making some changes to it’s pathways for 2024-25 entry to ensure students are offered the best study options for their future. In light of this, we will be releasing the 2024/25 INTO UEA brochure at the end of the year, with a new interactive digital brochure being released within the next few weeks.

In the meantime, please continue to refer to the website for the latest information. 

Download your UK recruitment toolkits

As always, you’ll find the most up-to-date information on the Partner Portal – including rankings, campus information, facilities, accommodation options and program specifics.  

Major updates to US 2024-25 print materials:

Check out the launch of our brand-new materials for the 2024-2025 academic year. The viewbook suite materials are designed to provide valuable insights into our universities and partnerships, helping international students and their families make informed decisions about their higher education journey.

What did we create for each US university partner?

US Comprehensive partner marketing materials:

  • Viewbook

  • Exhibition Flyer

  • Banner

  • Featured in All Brands brochure

US All brands materials:

  • All brands brochure

  • All brands banner

US Recruitment-only marketing materials:

  • Four-page flyer (select universities)

  • Featured in All Brands brochure (all universities)

Download all US Comprehensive partner marketing materials in our 2024-25 US print materials portal.

Download your US recruitment toolkits

As always, you’ll find the most up-to-date information on the Partner Portal – including rankings, campus information, facilities, accommodation options and program specifics.  

Summary of each material type.

Viewbooks: Previously called brochures, the US has adopted a viewbook model for the annual print production suite.

What will you find in the viewbook?

  • The viewbook is 16 pages and includes top rankings, deep dives on program highlights, experiential learning, careers/outcomes, our academic program spread, accommodation information and QR codes that lead to tuition and scholarship information.

  • The viewbook is targeted for our B2C audience and links will lead to INTO study.

  • We’ve included more trackable QR codes to videos and video testimonials to make our materials more interactive and engaging this year.

Exhibition flyers: Think of the exhibition flyer this year as your abbreviated technical data companion to the marketing-forward viewbook. This two-page flyer has major rankings, a short messaging content block, entry requirements, degree lists, and estimated tuition.

All brands brochure: This year, our all brands material includes the top 3-5 programs at each university, top rankings, admission routes and taglines. We’d like to think of the all brands brochure as a menu for our partners where you can see fast facts and quick summaries of which university would be a great fit for their students.

All brands banner: Due to an expanding university network, this year’s banner will not include the map graphic. We are taking an evergreen approach that highlights main selling points of studying in the US with recognizable locations in the photography selections. Where can you get a map for a trip or event? We will be producing a follow-up tabletop map that can be printed on demand. We will follow up with a timeline on when that will be available in Q4.

The Agent manual: The agent manual is our technical manual for all programs and it’s still currently in production. The agent manual will include all the data sections that used to exist in the brochures (entry requirements, essential grids, estimated pricing), a short list of country scales and English Waivers, admissions information, comparison charts across comprehensive partners and we are adding the DE manual to our agent manual. This is a digital PDF and there will be an on-demand print option available.

Direct entry only (DEO) four-page flyers: Our flyers include top rankings, program highlights and QR codes our to key information like program availability, entry requirements and pricing. We've created flyers for the University of Arizona, University of Massachusetts Amherst, Thomas Jefferson University, Long Island University and Montclair State University.

What’s coming next?

  • Printed materials are expected to arrive by end of October 2023.

  • The Agent manual is expected to be completed and available by November 2023.

  • Country scales and English waivers will be ready by end of October 2023.

  • Estimated pricing will be available by end of October. Final pricing is estimated to be available online and updated on cost documents by December 2023.

Timelines for materials in production are subject to change. We will update if there are any significant changes in the expected delivery dates.