What’s changing? 

The biggest shift you’ll notice is our new names and logos.

Our UK centres (excluding INTO London and both INTO Manchester brands) have been re-named. The INTO centres will become International Study Centres, with associated ‘lock-up’ logos that align with the university branding (supported by an ‘in partnership with INTO’ logo).

For example, INTO Newcastle University will now be known as ‘Newcastle University International Study Centre’, with the rest following the same structure.

Our US centre names will stay the same, but the university design and tone of voice will take priority. There will be no changes to the UWA College branding, as they already follow this approach. For a detailed breakdown, download our agent deck.

Other key updates include: 

• The use of university-led colour schemes, fonts and imagery across all marketing materials.

• New brand style guides to ensure uniformity in external communications. 

• Brand new websites, providing a cohesive digital journey.

These updates will appear across all marketing materials moving forward. It’s essential that you begin using the new branding to maintain consistency when representing our centres.

Accessing the latest materials

Our new assets should replace any outdated materials you may have. There are several ways to download them: 

• Cloudinary for new logos 

• UK marketing assets by centre 

• US marketing assets by centre 

• Core assets on the download section of Partner Portal 

Requesting new materials 

For new materials or updated versions of any assets not included in the links above, please reach out to your Regional Office. 

We appreciate your cooperation during this transition and look forward to working together to promote our new brands going forward.